Workshop: Hype & Meme

Wed, 14.06.23 / 15:10 - 16:00
Herbrand’s / Bahnhaus
Jeanette Betz, Hatem El-Tawil, Jana Zündel, Max Fraenkel

After an introduction and discussion on the panel, the participants invite to an open roundtable where questions aroundt he topic of memes, marketing and series are openly discussed: How important is internet literacy for writers and producers when creating series? what kind of knowledge and expertise is needed to create shows that resonate better with audiences? Is a new kind of mentality needed to market series to younger audiences?

Ask the experts and be part of the discussion!

Hosts & Speakers

Jeanette Betz

Friendship Media
Co-founder; Creative Director

Hatem El-Tawil

Friendship Media
Co-Founder & Managing Director

Film Konfig IMG_4239 heller-min (3)-min

Goethe-Universität Frankfurt

5 Max Fraenkel Executive Producer

Studio Zentral
Executive Producer